LA PLAGE CASADELMAR
Brand identity and website
for the hotel in Corsica
La Plage is Casadelmar's second hotel in Porto-Vecchio. It is a boat ride away accross the bay from the main hotel and shares some of its facilities with it.
A key feature of the hotel is the incredibly clean and smooth beach, which we decided should always be a main feature of our brand aesthetic. Once we knew the rationale, the logo became self-evident: who hasn't drawn their own name in the sand at some point in their childhood?