WEBSITE DESIGN FOR
THE london nightclub
Creating an online experience is the best way to market a proposition like Boujis. The user really has to feel it to get it.
That said, the internet was a different beast when we designed this website, and the idea of full-screen animation was mostly unworkable because so many people didn't have bandwidth.
Our solution was to convey the great buzzing atmosphere at Boujis with an animation that was composed of a transition between several still images of bright lights and lightwaves, with silhouettes dancing in the foreground.